Toni Gonzaga is Coke Zero's Newest Face

There is a new face for Coke Zero, and for the general brand, it is a familiar face.

On May 23 at Greenbelt 5's The Gallery, Coke Zero formally introduced Toni Gonzaga as its latest face. She once again returns to the group that launched her into the Filipino consciousness. Remember this commercial for its sibling brand Sprite?



The commercial launched her career, which has expanded from hosting to acting to singing. In fact, she is the Philippines' Ultimate Multimedia star. You might say that she has it all, which precisely fits and espouses Coke Zero's battlecry: Have It All.

According to Coke Zero brand manager Nikki Lee, “Toni Gonzaga is just the perfect brand ambassador for COKE ZERO. We’ve practically watched her blossom before our eyes and we all admire her for really chasing after her dreams and making it! She’s achieved remarkable things and at the same time, enjoys what she’s doing... COKE ZERO is proud to have someone like her who does have it all, the same way the brand makes it possible for you to have all you want in a beverage - Great Taste and Zero Sugar,”

The Kapamilya star was excited with her newest endorsement, “I feel really blessed to be able to represent a brand like COKE ZERO because we stand for the same things: that you don’t have to compromise on the things that make you happy – that you can have it all, for as long as you put your heart into it. Fortunately, when it comes to beverage choices, COKE ZERO gives just that, a chance to have it all: great taste na, zero sugar pa! Ano pang hahanapin mo?”

If you want to have it all, you can visit Coke Zero's Facebook page. For more updates, you can follow the brand on Twitter.

Nokia Lumia Mother's Day Promo

 

It's Mother's day this weekend, so this might be a good way to share your love and devotion to your mom.

Thanks to Nokia.

Powerade and Neil Etheridge

 
Neil Etheridge arrived in the country mainly to prepare for the FIFA international friendly against Malaysia last February 29. In addition to that, he also managed to make his first formal appearance as an endorser for sports drink brand Powerade at the Makati Shangri-La last February 27. Neil is the final piece of its dream team of Ambassadors, as the Fulham GK joins collegiate basketball standout David Semerad, running extraordinaire Rio dela Cruz and fitness maven Chinggay Andrada as the foursome for Powerade.

Unscripted Conversations

To Be Launched on December 15

Blessed Beyond Belief. Shabba. Put God First And Everything Else Will Fall Into Place. Smilechecks.

That is Dollhouse lingo. No, not that Dollhouse in Ateneo. That lingo is very very different. This lingo is from the defunct station u92, which has since been reformatted into Radyo Singko, the AM on FM by TV5. One of their hit radio shows then was called The Dollhouse, which had Sarah Meier-Albano and Vicky Herrera on the mic. You knew about Sarah as THAT VJ from MTV, during its heyday here in the Philippines. Vicky is part of the Herrera family. If you are in tune with Philippine fashion, that family name will definitely ring a bell. Both ladies may have more slashes than Freddy versus Jason.

2010 was a blessing for me in that this was the year I met these two ladies. I was fascinated by their thought process and all that, but mainly for the brightness and positive vibe both bring in during the afternoon and then in the morning. The music was fresh and wonderful, imbued by their essence.

In the brief life of u92, other than the Brewrats who brought their culture onto the station, I though this show simply gave it the identity to which everything followed suit. It's about the music, the positivity, the vibrance and the simple conversation.

The station has long since passed on, but the concept remains alive, moving on to other means to spread its gospel, through their tumblr and through their weekly article in the Philippine Daily Inquirer. And now, this is the latest in their means to spread their gospel. The book will be launched later today at Fully Booked Bonifacio High Street.

What you can expect inside the book? Stories from the guests who appeared on the show, from Gang Badoy to Mastaplann to Imelda Marcos to Ryan Cayabyab. Also pictures documenting what had transpired in their brief stay on radio.

So go out and check it.

Concert Alert: Sitti... Ang Aking Awitin

The Bossanova Princess is going to celebrate her tenth anniversary in the music industry with a concert entitled "Sitti... Ang Aking Awitin" at the Music Museum.

She will be having fellow Warner Music Philippines label-mate Rico Blanco as her guest, along with The Dawn frontman Jett Pangan and fellow ASAP Sessionista Duncan Ramos. DJ Dense Modesto, he of the Sitti in the Mix remix album, is also a special participant along with the Whiplash Dancers.

Tickets will cost you at Php 800 (balcony), Php 1,200 (orchestra side) and Php 1,500 (orchestra center). They are available at TicketWorld (891-9999), Music Museum (721-6720 and 721-6726) and at the Backroom office (435-1098).

UAAP 2nd Round Schedule

Just in case, people will be looking for schedule.

Rizalizing the Future: Jose Rizal turns 150

This month marks Jose Rizal's Sesquicentennial (150th) birth anniversary, as he was born on June 19, 1861. To commemorate the occasion, and also the centennial of the Yuchengco Group of Companies, the Yuchengco Museum on June 3 will be having a pop culture exhibit entitled RIZALizing the Future.